YouTube Marketing Strategy That Works While You Work

Stop posting. Start lasting. Practical YouTube strategy from a business owner who has been in the game for nearly 30 years.

A YouTube marketing strategy for business owners means building a channel that generates clients for months, not posting every day and hoping the algorithm notices. This blog, written by Kathy Sizemore, YouTube Strategist for Business Owners, covers evergreen content strategy, search-first YouTube planning, and the systems that turn one video into months of visibility. Every post is built for business owners who already have deep expertise and want a platform that rewards substance over performance.

Answer engine optimization Authority Web framework diagram showing four content tiers by Kathy Sizemore

Answer Engine Optimization Strategy for Business Owners: The Authority Web aeo answer engine optimization evergreen content youtube strategy Mar 12, 2026

Answer engine optimization means making your content findable not just by Google, but by the AI tools your ideal clients are already using to find experts like you. ChatGPT. Perplexity. Google's AI Ov...

Kathy Sizemore, YouTube Strategist for Business Owners, working on answer engine optimization strategy for established business owners

Answer Engine Optimization for Business Owners: Get Found by AI aeo answer engine optimization visibility for business owners Feb 16, 2026

Answer engine optimization is how your business shows up when someone asks an AI assistant a question instead of typing into Google. It matters because your future clients are already asking ChatGPT, ...